Sharikat Fanniya Omaniya (Salalah) LLC, was formed in 1972 jointly with African & Eastern Trading Co. of U.K
Popularly known as SFO, which means ‘The Technical Company of Oman’, our popular logo SFO also envisioned service for Oman. In line with this vision, SFO specialized in providing air-conditioning equipment and services to valued clients at all levels including several prestigious sites like The Palaces, Ministerial Buildings, Banks, Hotels and Commercial Establishments. At the same time in response to the markets need, SFO started trading activities with well known consumer products such as RAINBOW milk, EVEREADY batteries, ALGOR domestic appliances, BELLING kitchen equipment and other world renowned brands.

In 1978, the African and Eastern shares in SFO were bought by Omani Partners, thus SFO is now a 100% Omani Company.